OPTOMETRY CASE STUDY -
Contact 2010 featured exhibit
The power of a photograph has been diluted due to its ubiquity, resulting in audiences with shorter attention spans. Photographer Javier Lovera and installation artist Simon Rojas combine photography and video in a single image with two purposes: reveal and extend the viewers’ diminished attention span.
Also see:
CONTACT 2010: OPTOMETRY EXHIBIT OPENING PARTY
Contact 2010 Exhibit Opening Party at the Baitshop.
Lucas (man in projected photograph) interacting with Javier Lovera (Hermann & Audrey) and Simón Rojas installation, ‘Optometry’.





